When it comes to building a website for your small business, there are a lot of options out there. You could go the DIY route and build your site from scratch using HTML and CSS. Or you could use a drag-and-drop site builder like Squarespace or Wix. But if you want a flexible, powerful, and free platform that you can use to build a professional website, then WordPress is the way to go.
WordPress Is Flexible and Scalable
One of the great things about WordPress is that it’s flexible enough to be used for everything from simple personal blogs to complex eCommerce sites. And as your business grows, your website can grow with you. Want to add an online store? No problem. Need to add a membership area? WordPress can handle that too. There are literally thousands of plugins available for WordPress that can be used to add any type of functionality you need to your site.
WordPress Is Easy to Use (Even If You’re Not a Tech Expert)
Another reason why WordPress is such a good choice for small business owners is that it’s relatively easy to use, even if you’re not a tech expert. Sure, building a WordPress site does require some basic technical skills. But thanks to the vast array of tutorials and resources available, it’s easy to learn how to do everything you need to build a great website. Plus, if you ever do get stuck, there’s always someone available to help you out.
WordPress Is Free (or Very Affordable)
Perhaps the best thing about WordPress is that it’s free (at least the software is). You’ll still need to pay for hosting and possibly a domain name, but those costs are relatively low. If you want to save money on hosting, yet maintain reliability, we recommend using either Cloudways or Evolve Domains. They’re two of the few companies we recommend for fast, reliable, and affordable hosting and domain names.
The Bottom Line
If you’re looking for a flexible, easy-to-use, and affordable platform to build your small business website on, then WordPress is the way to go. Thanks to its flexibility and scalability, WordPress can grow with your business. And because it’s so popular, there are tons of resources available to help you learn how to use it (even if you’re not a tech expert). So what are you waiting for? Get started today! Need help or don’t have the time? Evolve Graphics can take care of everything for you so you can focus on running your business.